Sunday, September 17, 2006

designer barcodes: smart advertising

I love a technological innovation that creatively utilizes a boring topic like the bar code and makes an artistic statement for a product which also can reinforce the branding strategy of a company. I originally saw Bar Code Revolution in my collateral design book, "Limited Edition-To Buy or Not to Buy? It's all in the package design." There is a pizza code, railroad tracks code, surfer on wave and someone peeking through window blinds barcode in the book which do not appear on their site, bummer.

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Anonymous cruststation said...

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9:38 AM  
Blogger hautenature* said...

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10:29 PM  

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