Friday, August 10, 2007

heineken's world bottle: upcycled packaging

John Habraken designed the World Bottle for Heineken in 1961. A bottle ahead of its time, it could be upcycled (Cradle to Cradle) into a building material as zero waste, turning a disposed of material into a do-it-yourself building material. This forethought in design of creating a secondary purpose for packaging is sustainably brilliant. The design is flat on two sides, for stacking, with a recessed bottom to interlock with the top of another bottle. Recycling bottles still requires energy and material resources to melt down the glass again. A lack of cheap building materials, should have made this bottle into a success, but it was never put into production. A 10’ x 10’ shack would take about 1000 bottles to build & glass and air make efficient insulators. The World Bottle should be reintroduced today.
More on bottle walls here.

Photo via Hyper Experience

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Blogger Casey said...

I like your blog.

I believe there is a house down around the four corners that incorperates recycled glass block in its structure. It would be an interesting idea since, as you said, glass and air are good isulators. I wonder, though, if it would make cooling in the summer complicated. Unless the house is somewhere higher where that isn't an issue.

Regardless, those bottles would be an awesome way to build an intersting wall.

8:59 AM  
Blogger Nok said...

I like it. If I had the money, I'd invest in this for products in developing countries.

11:32 AM  

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